Visit Pleasant Prairie

About Us

Who We Are
Visit Pleasant Prairie is proud to represent our community as its official destination development and marketing organization. We are a 501(c)6 nonprofit, solely funded by hotel and short-term lodging tax. Established in October 2018, we are quickly being recognized as an economic catalyst for the hospitality industry within the region.

EDI Statement
Visit Pleasant Prairie values equity, diversity, and inclusion for all abilities. We celebrate our community's rich heritage. We will foster an authentic, accessible, and welcoming destination for all. Discover a world of welcome in Pleasant Prairie, Wisconsin.

Meet the Team

Sarah Howard

Executive Director


Over the course of my 13+ year career, I’ve worked in marketing, community relations, fundraising, and development with various organizations – notably the NHL Chicago Blackhawks and a large trade union in Chicago. Growing up, I’ve had ties to Wisconsin and always envisioned permanently moving here and starting a family. Before Visit Pleasant Prairie celebrated its first year, I was hired as the Director of Marketing & Communications. In November of 2022, I was appointed as Executive Director after five months of serving as interim. I’m passionate about creating and promoting opportunities for people to come together and connect. The possibilities are endless in the Village for residents and visitors alike. #VisitPleasantPrairie to see what our remarkable community has to offer!